Eric Bailly joins Jay-Z’s Roc Nation Sports as Man United defender is welcomed by Romelu Lukaku

Eric Bailly joins Jay-Z’s Roc Nation Sports agency as Manchester United defender is welcomed by Romelu Lukaku and poses with New York Yankees pitcher CC Sabathia

  • Eric Bailly has joined team-mate Romelu Lukaku at the Roc Nation Sports agency
  • The company is owned by rap star Jay-Z and he is expanding his client base 
  • READ: Rap superstar Jay-Z has built a sports agency with $900m of contracts 

Nathan Salt For Mailonline

Eric Bailly is the latest big name to join Jay-Z’s management agency Roc Nation Sports. 

The Manchester United defender was welcomed by team-mate Romelu Lukaku and Bayern Munich’s Jerome Boateng having made the move official. 

Bailly posed alongside New York Yankees pitcher CC Sabathia as the pair swapped signed shirts to welcome the Ivorian to the Roc Nation ‘family’.  

Eric Bailly was welcomed to Jay-Z's Roc Nation Sports with New York Yankees' CC Sabathia

Eric Bailly was welcomed to Jay-Z’s Roc Nation Sports with New York Yankees’ CC Sabathia

Sabathia’s number at the Yankees is No 52 and as a gift for helping welcome Bailly to the agency, he was given a Manchester United shirt of his own with his number on the back.  

Bailly is joining a group of footballers at the agency that started with Boateng from Bayern. 

Given it is an American company, the bulk of Roc Nation’s clients have emerged from American football, basketball and baseball.  

Sabathia, No 52 for the Yankees, was given a Manchester United shirt with his number on it

Sabathia, No 52 for the Yankees, was given a Manchester United shirt with his number on it

Bailly's team-mate Romelu Lukaku sent a welcome message to the Ivorian after the news broke

Bailly’s team-mate Romelu Lukaku sent a welcome message to the Ivorian after the news broke

Jay-Z’s talent stable originated as Roc Nation, an entertainment company, before branching out to Roc Nation Sports and Bailly is the second Premier League addition after team-mate Lukaku. 

ROC NATION SPORTS 

Roc Nation Sports is the sports management division of Roc Nation, an entertainment company founded by Jay-Z.

The Sports branch was launched in 2013 and proclaims its mission is to aid the careers of athletes on and off the field. 

Commercial deals, media relations and ‘brand strategy’ are all listed as areas Roc Nation Sports helps develop with their clients. 

Notable clients include: 

Kevin Durant, Dez Bryant, Jerome Boateng, Miguel Cotto, Romelu Lukaku 

Writing on his Instagram page, the Manchester United striker welcomed Bailly to the team in a post that read: ‘A big welcome to the newest member of the @rocnationsports family. My brother and teammate @ericbailly24 #RocBoys’

Bailly joined United from Villarreal for the 2016-2017 season and quickly became a key part of the side at Old Trafford.

He appeared in 38 games across all competitions that season but has since fallen out of favour during the tenure of the recently sacked Jose Mourinho. 

A mix of injuries and suspensions has seen Bailly make just 11 appearances so far this season but he has come back into contention under interim boss Ole Gunnar Solskjaer. 

United are currently away training in Dubai as they gear up for the biggest test of Solskjaer’s reign to date when they travel to Wembley Stadium on Sunday to take on in-form Tottenham.   

Bailly will hope the signing with Roc Nation can help see a turnaround of his season as the 24-year-old looks to return to the form that propelled him to quickly become a fans’ favourite.  

Lukaku, posing alongside Jay-Z, became the first Premier League footballer to join Roc Nation

Lukaku, posing alongside Jay-Z, became the first Premier League footballer to join Roc Nation

Bailly is currently away in Dubai as United are undergoing a warm-weather training camp

Bailly is currently away in Dubai as United are undergoing a warm-weather training camp



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